Amara = Adventures, Arts & Activities

"The most beautiful place in America..." - USA Today

A four-season playground, Sedona earned its nickname "Red Rock Country" from the surrounding sandstone monoliths: Coffeepot, Cathedral and Thunder. Sunrise and sunsets bathe the area in rich, fiery hues, making it easy to see why some view the place as a spiritual Mecca.

Picturesque Sedona is surrounded by giant Red Rock formations but at the north end of the city sits stunning Oak Creek Canyon. Situated in Arizona’s high desert, the city boasts year-round mild temperatures with plenty of sunshine and fresh air at 4,500 feet of elevation. The annual average high temperature is 74, while the average low is 45 degrees.

The city of Sedona, one of Arizona's premier tourism, recreation, resort, retirement and art centers, was incorporated in 1988. Historically, it was a rural ranching community located far off the beaten path, but its unsurpassed natural beauty became nationally known and the city now attracts close to four million tourists from around the world annually.

A few ways to get the most of your stay:

Outdoor Adventure: Your only limit is time. Explore the wildlife of farther regions right here in Sedona or get up close and personal with rock formations from another time. Challenge your buddies to a few rounds of golf or fish for trout in Oak Creek.

Arts & Culture: Step back in time and admire petroglyphs, pictographs and artifacts left behind by Sedona’s indigenous peoples. In the galleries you’ll see their influence on Western art legends like Max Ernst. And partying is forever on the agenda with music, film and art festivals.

Shopping: Get your fill of retail therapy in Sedona’s trendy Uptown. Hunt for Native American crafts at Tlaquepaque, and more gifts in Hillside. Then celebrate your finds with a latte or cocktail in one of Sedona’s hip cafes and bars.